Patrick Mahomes is a beast on the field and a shrewd businessman off the field. With several deals in his bag, he aims to tap into every industry and spread his influence for the greater good. With his Adidas endorsement since 2017, Mahomes aims to get his sporting message across the world. Consequently, he unveiled the meaning behind the new ‘2PM’ logo. The interlocking logo is a unique blend of his name, and he shares his vision behind it. The Super Bowl-winning champion is making huge inroads in the NFL. In just a few years of stepping foot into the league, he made the Kansas City Chiefs win the Super Bowl. Moreover, he aims to narrate his story in fashion with this new brand and logo.
The ‘Gladiator’, as Adidas calls it, is the new brand logo for Patrick Mahomes’ line with Adidas. In addition, the ‘2PM’ nickname has been given to him to denote the initials of his name, ‘Patrick Mahomes II.’ The secondary logo is to honor the nickname and symbolises an important message.
2PM. It’s Go Time. ⏰™️ pic.twitter.com/pV0uYOmGUx
— Patrick Mahomes II (@PatrickMahomes) August 9, 2021
It symbolises Patrick’s ability to read and react in the moment. It also shows his mindset in the countdown to showtime, which is unique and an excellent brand strategy with Mahomes in the loop.
What is the ‘Gladiator’ mask logo endorsed by Patrick Mahomes?
The Kansas City Chiefs‘ QB reveals the meaning behind the gladiator mask. He says, “The gladiator mask in my logo represents the mindset of making an impact every single day. Whether it’s training in the gym, on-field practice or a game day. That’s always my mentality.”
Mahomes is championing brand deals and endorsements. It’s his time to shine with exceptional performances in the NFL. He is getting the Chiefs over the line consistently and hopes that he wins another ring soon.
Adidas have also filed trademark rights with his initials to go full throttle on the marketing campaign for his brand. With the gladiator mask, Mahomes hopes to reach every young kid who dreams of being a part of the NFL someday.